Toronto's map-first beauty platform, where finding the right stylist becomes a one-tap decision.
Avenue Beauty is a map-first beauty platform for Toronto that brings hair, nails, skin, barbering, and pet grooming into one booking experience, matching every client with the right professional, at the right price, in the right place.
Beauty shouldn't depend on luck.Mahdi Meshkani
Beauty discovery still depends on word of mouth, unclear pricing, and calendars that are full exactly when you need them. Existing booking tools digitize the appointment but ignore the real questions: who is right for me, what will it cost, and who can step in when my usual stylist is unavailable?
Avenue is designed around three worlds that share one experience: Women, Men, and Pets. Each has its own services, language, and visual identity, but the journey is the same: discover on the map, compare real work and honest prices, choose in-salon or at-home, and book in a few taps.
Beneath the surface, the platform is built to grow: smart stylist matching, predictive rebooking, and a supply network for salons, introduced in phases, starting with a lean MVP.
Avenue Beauty is currently in its first phase: a focused MVP designed for user testing in Toronto. The goal is to validate the core experience, map-based discovery, transparent pricing, and fast booking, before expanding into mobile and in-home services, AI-powered stylist matching, and additional verticals.
If it works, Avenue becomes more than a booking tool: a connected ecosystem linking clients, stylists, and salons.
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